Chain drug stores like Pharmasave or London Drugs Pros: reasonable prices, good selection, knowledgeable, accepting staff with the time to help you.
Cons: atmosphere can be a little too open and intimidating for the first-time shopper.
Supermarkets Pros: reasonable prices.
Cons: limited selection and little or no assistance.
Department store cosmetic counters Pros: great personal assistance and advice, wide selection and high quality.
Cons: often expensive; not all staff may be knowledgeable about crossdressers’ specific requirements. Setting can be intimidating for the first-timer.
Salons and cosmetic stores Pros: great information, expert staff, good products; can be a very enjoyable experience.
Cons: most expensive.
Home shopping companies like Avon and Mary Kay Pros: accustomed to crossdressers’ requirements; respectful of the need for confidentiality; high-quality products; what you learn from a makeover appointment may be invaluable.
Cons: fairly expensive; requires coming out to your consultant. Not all consultants are familiar with the crossdresser’s needs.